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MARKETECH APAC is a marketing-centric media company focusing in the Asia Pacific that aims to create an ecosystem for all marketing industry stakeholders.
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News
SavourLife taps Ground Swell for new???woof and meow??? campaign
4+ day, 3+ hour ago (291+ words) Sydney, Australia – Australian pet food brand SavourLife has launched a new brand platform, “For pet parents who give a woof or meow,” developed with strategic and creative partner Ground Swell. The brand platform centres on the proposition “You give a…...
Blackmores challenges consumers to ‘outwalk a pet’ in new ‘Pawlympics’ campaign
2+ mon, 4+ week ago (366+ words) Singapore — Blackmores is encouraging younger consumers to put their fitness habits to the test with the launch of ‘Pawlympics,’ a new integrated campaign that challenges participants to answer a simple question: “can you outwalk a pet?” By tapping into the…...